In collaboration with Beautynesia, J Trust Bank was the main sponsor of the BeYou Festival 2023 with the theme "Embrace Beauty, Radiate Wellness". A number of activities, such as pound fit, talk shows, cardio dance, trampoline games, mini golf, bazaar, and performances by musician Nadhif Basalamah were presented to entertain visitors at Plaza Sudirman, GBK, Jakarta on Sunday, November 26, 2023.
BeYou Festival 2023 aimed to empower generation Z or gen Z while fostering an inclusive and inspiring environment. Through four talk show sessions, visitors were invited to celebrate themselves and gain new insights, both in terms of wellness, finance, and self-development.
BeYou Festival 2023 expected to inspire young people to dare to be themselves and be authentic. J Trust Bank was also promoting the Tora Savings program with attractive prizes to support Gen Z in preparing their financial planning.
